{"id":8312,"date":"2024-03-23T08:35:03","date_gmt":"2024-03-23T00:35:03","guid":{"rendered":"https:\/\/stooper.co\/?p=8312"},"modified":"2024-10-20T11:29:58","modified_gmt":"2024-10-20T03:29:58","slug":"brand-connection","status":"publish","type":"post","link":"https:\/\/stooper.co\/zh\/businesstalk\/brand-connection\/","title":{"rendered":"\u638c\u63e1\u793e\u4ea4\u5a92\u4f53\u54c1\u724c\u8fde\u63a5\uff1a\u771f\u5b9e\u6280\u5de7"},"content":{"rendered":"<p style=\"font-size:15px\">\u5728\u5f53\u4eca\u4ee5\u6570\u7801\u4e3a\u5148\u7684\u4e16\u754c\u91cc\uff0c\u4e89\u593a\u5ba2\u6237\u6ce8\u610f\u529b\u7684\u4e3b\u6218\u573a\u5df2\u5927\u5e45\u8f6c\u79fb\u81f3\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u3002\u54c1\u724c\u5982\u4eca\u9762\u4e34\u7684\u6311\u6218\uff0c\u4e0d\u53ea\u662f\u88ab\u542c\u89c1\uff0c\u66f4\u662f\u8981\u88ab\u8bb0\u4f4f\u3001\u88ab\u91cd\u89c6\u3001\u5e76\u6210\u4e3a\u9996\u9009 <\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/store.png\" alt=\"\" class=\"wp-image-8329\" style=\"width:450px;height:auto\" srcset=\"https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/store.png 800w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/store-300x225.png 300w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/store-768x576.png 768w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/store-16x12.png 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u8981\u5728\u8fd9\u573a\u7ade\u4e89\u4e2d\u8131\u9896\u800c\u51fa\u7684\u5173\u952e\uff1f\u54c1\u724c\u8fde\u7ed3\u2014\u2014\u4e00\u4e2a\u8d85\u8d8a\u8ba4\u77e5\u7684\u6982\u5ff5\uff0c\u65e8\u5728\u4e0e\u53d7\u4f17\u5efa\u7acb\u6df1\u5c42\u4e14\u6709\u610f\u4e49\u7684\u5173\u7cfb\u3002\u672c\u6307\u5357\u5c06\u6df1\u5165\u63a2\u8ba8\u771f\u5b9e\u4e92\u52a8\u7684\u672c\u8d28\uff0c\u4ee5\u53ca\u5b83\u5982\u4f55\u5f7b\u5e95\u6539\u53d8\u4f60\u7684\u793e\u4ea4\u5a92\u4f53\u5f71\u54cd\u529b\uff0c\u540c\u65f6\u8d62\u5f97\u5ba2\u6237\u7684\u4fe1\u4efb\u4e0e\u5fe0\u8bda\u3002<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:20px\"><strong>\u62e5\u62b1\u54c1\u724c\u8fde\u7ed3\u7684\u6838\u5fc3\u672c\u8d28<\/strong><\/h2>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u54c1\u724c\u8fde\u7ed3\u7684\u6838\u5fc3\uff0c\u662f\u54c1\u724c\u4e0e\u987e\u5ba2\u4e4b\u95f4\u5f62\u6210\u7684\u60c5\u611f\u7ebd\u5e26\uff0c\u8fd9\u79cd\u5173\u7cfb\u6df1\u6df1\u5f71\u54cd\u7740\u4ed6\u4eec\u7684\u51b3\u7b56\u4e0e\u5fe0\u8bda\u5ea6\u3002\u5728\u793e\u4ea4\u5a92\u4f53\u8fd9\u4e2a\u6d69\u701a\u7684\u6d77\u6d0b\u4e2d\uff0c\u6bcf\u4e2a\u54c1\u724c\u90fd\u5728\u4e89\u593a\u5173\u6ce8\uff0c\u800c\u5efa\u7acb\u72ec\u7279\u4e14\u6709\u60c5\u611f\u5171\u9e23\u7684\u8fde\u7ed3\uff0c\u80fd\u8ba9\u4f60\u8131\u9896\u800c\u51fa\uff0c\u628a\u88ab\u52a8\u7684\u65c1\u89c2\u8005\u8f6c\u5316\u4e3a\u79ef\u6781\u7684\u53c2\u4e0e\u8005\u548c\u54c1\u724c\u62e5\u62a4\u8005\u3002<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:20px\"><strong>\u987e\u5ba2\u5fe0\u8bda\u7684\u6838\u5fc3<\/strong><\/h2>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-5-1-1.png\" alt=\"customer loyalty\" class=\"wp-image-8326\" style=\"width:374px;height:auto\" srcset=\"https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-5-1-1.png 800w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-5-1-1-300x225.png 300w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-5-1-1-768x576.png 768w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-5-1-1-16x12.png 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u7406\u89e3\u54c1\u724c\u8fde\u7ed3\u662f\u57f9\u517b\u8fd9\u4e00\u5173\u952e\u5173\u7cfb\u7684\u7b2c\u4e00\u6b65\u3002\u5b83\u4e0d\u4ec5\u5173\u4e4e\u4f60\u63d0\u4f9b\u7684\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u66f4\u5728\u4e8e\u6240\u4f20\u8fbe\u7684\u4ef7\u503c\u89c2\u3001\u6545\u4e8b\u4e0e\u5171\u4eab\u7684\u4f53\u9a8c\u3002\u60c5\u611f\u5316\u54c1\u724c\u7b56\u7565\u5728\u8fd9\u65b9\u9762\u81f3\u5173\u91cd\u8981\uff0c\u5b83\u901a\u8fc7\u6784\u5efa\u80fd\u89e6\u52a8\u4eba\u5fc3\u7684\u53d9\u8ff0\uff0c\u4e0e\u53d7\u4f17\u5efa\u7acb\u8d77\u6df1\u5c42\u6b21\u7684\u60c5\u611f\u5171\u9e23\uff0c\u4ece\u800c\u5f3a\u5316\u54c1\u724c\u5173\u7cfb\u3002<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:20px\"><strong>\u6253\u9020\u5f15\u8d77\u5171\u9e23\u7684\u54c1\u724c\u6545\u4e8b<\/strong><\/h2>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-7-1.png\" alt=\"\" class=\"wp-image-8337\" style=\"width:378px;height:auto\" srcset=\"https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-7-1.png 800w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-7-1-300x225.png 300w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-7-1-768x576.png 768w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-7-1-16x12.png 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u60c5\u611f\u5316\u54c1\u724c\u7684\u529b\u91cf\u4e0d\u5bb9\u5c0f\u89d1\u3002\u5b83\u5728\u4e8e\u6df1\u5165\u89e6\u53ca\u53d7\u4f17\u7684\u60c5\u611f\u5fc3\u7406\uff0c\u7406\u89e3\u4ed6\u4eec\u7684\u6e34\u671b\u3001\u6050\u60e7\u4e0e\u68a6\u60f3\uff0c\u5e76\u5c06\u8fd9\u4e9b\u5143\u7d20\u878d\u5165\u54c1\u724c\u8baf\u606f\u4e2d\u3002\u901a\u8fc7\u771f\u5b9e\u7684\u6545\u4e8b\u53d9\u8ff0\u4e0e\u7b56\u7565\u6027\u5185\u5bb9\u8425\u9500\uff0c\u54c1\u724c\u80fd\u591f\u6253\u9020\u8d34\u8fd1\u4eba\u5fc3\u3001\u5177\u5438\u5f15\u529b\u7684\u5185\u5bb9\uff0c\u4ece\u800c\u5efa\u7acb\u66f4\u6df1\u5c42\u6b21\u7684\u54c1\u724c\u8fde\u7ed3\u3002<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\"><strong>\u6848\u4f8b<\/strong>\u4ee5\u67d0\u54c1\u724c\u7684\u6d3b\u52a8\u4e3a\u4f8b <em><strong><a href=\"https:\/\/www.patagonia.com\/actionworks\/campaigns\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.patagonia.com\/actionworks\/campaigns\/\" rel=\"noreferrer noopener\">Patagonia<\/a><\/strong><\/em>\u4e00\u4e2a\u4ee5\u81f4\u529b\u73af\u4fdd\u800c\u95fb\u540d\u7684\u54c1\u724c\u3002\u5728\u5176\u4e2d\u4e00\u5219\u6700\u5177\u611f\u67d3\u529b\u7684\u6545\u4e8b\u4e2d\uff0c\u4ed6\u4eec\u5206\u4eab\u4e86\u4e00\u4ef6\u5386\u7ecf\u65e0\u6570\u5192\u9669\u7684\u65e7\u6b3e Patagonia \u5916\u5957\uff0c\u51f8\u663e\u4e86\u54c1\u724c\u5bf9\u53ef\u6301\u7eed\u6027\u4e0e\u54c1\u8d28\u7684\u575a\u6301\u3002\u8fd9\u4e0d\u4ec5\u4ec5\u662f\u5173\u4e8e\u4e00\u4ef6\u8863\u670d\u7684\u6545\u4e8b\uff0c\u66f4\u662f\u4e00\u79cd\u9080\u7ea6\u2014\u2014\u9080\u8bf7\u4eba\u4eec\u52a0\u5165\u4e00\u4e2a\u91cd\u89c6\u8010\u7528\u80dc\u4e8e\u4e00\u6b21\u6027\u3001\u73cd\u60dc\u56de\u5fc6\u591a\u8fc7\u7269\u8d28\u7684\u793e\u7fa4\u3002\u901a\u8fc7\u4e0e\u8fd9\u4e9b\u60c5\u611f\u4e0e\u4ef7\u503c\u89c2\u4ea7\u751f\u5171\u9e23\uff0cPatagonia \u6210\u529f\u52a0\u6df1\u4e86\u4e0e\u7406\u5ff5\u4e00\u81f4\u987e\u5ba2\u4e4b\u95f4\u7684\u8fde\u7ed3\uff0c\u8fdb\u4e00\u6b65\u63d0\u5347\u4e86\u54c1\u724c\u5fe0\u8bda\u5ea6\u4e0e\u53c2\u4e0e\u5ea6\u3002<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u8fd9\u4e2a\u4f8b\u5b50\u5b8c\u7f8e\u8be0\u91ca\u4e86\u60c5\u611f\u5316\u54c1\u724c\u7684\u7cbe\u9ad3\u2014\u2014\u901a\u8fc7\u5171\u540c\u7684\u4ef7\u503c\u89c2\u4e0e\u6545\u4e8b\uff0c\u5728\u4e2a\u4eba\u5c42\u9762\u4e0e\u987e\u5ba2\u4ea7\u751f\u8fde\u7ed3\uff0c\u5c06\u4e00\u7b14\u7b80\u5355\u7684\u8d2d\u4e70\u884c\u4e3a\u8f6c\u5316\u4e3a\u4e00\u79cd\u8eab\u4efd\u8ba4\u540c\u4e0e\u5f52\u5c5e\u611f\u7684\u8868\u8fbe\u3002<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:20px\"><strong>\u771f\u5b9e\u4e92\u52a8\u7b56\u7565<\/strong><\/h2>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u6df1\u5165\u63a2\u8ba8\u63d0\u5347\u54c1\u724c\u8fde\u7ed3\u7684\u7b56\u7565\u65f6\uff0c\u6211\u4eec\u53d1\u73b0\u771f\u5b9e\u4e92\u52a8\u7684\u91cd\u8981\u6027\u3002\u4ece\u5584\u7528\u7528\u6237\u751f\u6210\u5185\u5bb9\u5230\u5b9e\u884c\u6709\u9488\u5bf9\u6027\u7684\u4e92\u52a8\u65b9\u5f0f\uff0c\u5173\u952e\u5728\u4e8e\u4ee5\u6709\u610f\u4e49\u7684\u65b9\u5f0f\u5438\u5f15\u53d7\u4f17\u3002\u9f13\u52b1\u7c89\u4e1d\u5206\u4eab\u4ed6\u4eec\u7684\u6545\u4e8b\u4e0e\u7ecf\u5386\uff0c\u4e0d\u4ec5\u80fd\u589e\u5f3a\u54c1\u724c\u7684\u771f\u5b9e\u611f\uff0c\u4e5f\u80fd\u56f4\u7ed5\u5171\u540c\u7684\u4ef7\u503c\u89c2\u4e0e\u5174\u8da3\u5efa\u7acb\u4e00\u4e2a\u6709\u5f52\u5c5e\u611f\u7684\u793e\u7fa4\u3002<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\"><strong>\u6848\u4f8b<\/strong>GoPro\uff0c\u8fd9\u4e2a\u4e0e\u5192\u9669\u548c\u6545\u4e8b\u8bb2\u8ff0\u5bc6\u4e0d\u53ef\u5206\u7684\u54c1\u724c\uff0c\u901a\u8fc7\u5176 <strong><a href=\"https:\/\/gopro.com\/en\/us\/awards\/be-a-hero-challenge\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/gopro.com\/en\/us\/awards\/be-a-hero-challenge\" rel=\"noreferrer noopener\"><em>#GoProHero<\/em> \u6d3b\u52a8<\/a><\/strong>\u4ed6\u4eec\u9080\u8bf7\u7528\u6237\u63d0\u4ea4\u6700\u60ca\u8273\u7684 GoPro \u5f71\u50cf\u4f5c\u54c1\uff0c\u4ece\u5f81\u670d\u5de8\u6d6a\u7684\u51b2\u6d6a\uff0c\u5230\u4ece\u592a\u7a7a\u8fb9\u7f18\u8df3\u4f1e\u7b49\u6781\u9650\u5192\u9669\u3002\u5165\u9009\u7684\u89c6\u9891\u5c06\u88ab\u5c55\u793a\u5728 GoPro \u7684\u5404\u5927\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\uff0c\u751a\u81f3\u51fa\u73b0\u5728\u5176\u4ea7\u54c1\u5e7f\u544a\u4e2d\u3002\u8fd9\u79cd\u505a\u6cd5\u4e0d\u4ec5\u51f8\u663e\u4e86 GoPro \u76f8\u673a\u7684\u8010\u7528\u6027\u4e0e\u9ad8\u54c1\u8d28\uff0c\u66f4\u662f\u5bf9\u5176\u7528\u6237\u793e\u7fa4\u4e2d\u5192\u9669\u7cbe\u795e\u7684\u4e00\u79cd\u81f4\u656c\u3002 <\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u900f\u8fc7\u5206\u4eab\u6765\u81ea\u5168\u7403\u7528\u6237\u771f\u5b9e\u4e14\u5145\u6ee1\u80be\u4e0a\u817a\u7d20\u7684\u7ecf\u5386\uff0cGoPro \u4e0d\u4ec5\u5c55\u793a\u4e86\u5176\u4ea7\u54c1\u7684\u5353\u8d8a\u6027\u80fd\uff0c\u4e5f\u5728\u987e\u5ba2\u4e4b\u95f4\u5de9\u56fa\u4e86\u4e00\u79cd\u5171\u540c\u7684\u8eab\u4efd\u8ba4\u540c\u3002\u8fd9\u79cd\u8fde\u7ed3\u6fc0\u53d1\u51fa\u5f3a\u70c8\u7684\u5f52\u5c5e\u611f\u4e0e\u5fe0\u8bda\u5ea6\uff0c\u6bcf\u4f4d\u7528\u6237\u7684\u6545\u4e8b\u90fd\u662f\u5bf9\u54c1\u724c\u7406\u5ff5\u7684\u771f\u5b9e\u89c1\u8bc1\u3002<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"GoPro Cause\uff1a\u6311\u6218\u5927\u5956\u6d3b\u52a8\uff5c\u5c55\u793a\u4f60\u7684 HERO \u7cbe\u795e\" width=\"960\" height=\"540\" src=\"https:\/\/www.youtube.com\/embed\/u2MiL9-pfSM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u900f\u8fc7\u8fd9\u79cd\u771f\u5b9e\u4e92\u52a8\u7684\u7b56\u7565\uff0c\u54c1\u724c\u80fd\u5c06\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u8f6c\u5316\u4e3a\u5145\u6ee1\u6d3b\u529b\u7684\u793e\u7fa4\uff0c\u8ba9\u6bcf\u4e00\u4f4d\u7c89\u4e1d\u90fd\u611f\u53d7\u5230\u88ab\u91cd\u89c6\u4e0e\u5173\u6ce8\uff0c\u4ece\u800c\u663e\u8457\u52a0\u6df1\u4e0e\u54c1\u724c\u4e4b\u95f4\u7684\u8fde\u7ed3\u3002<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:20px\"><strong>\u653e\u5927\u6d88\u8d39\u8005\u7684\u58f0\u97f3<\/strong><\/h2>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-8-1.png\" alt=\"\" class=\"wp-image-8338\" style=\"width:378px;height:auto\" srcset=\"https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-8-1.png 800w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-8-1-300x225.png 300w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-8-1-768x576.png 768w, https:\/\/stooper.co\/wp-content\/uploads\/2024\/03\/Untitled-design-8-1-16x12.png 16w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u5584\u7528\u7528\u6237\u751f\u6210\u5185\u5bb9\uff0c\u662f\u793e\u7fa4\u529b\u91cf\u7684\u771f\u5b9e\u4f53\u73b0\u3002\u5f53\u987e\u5ba2\u5206\u4eab\u4e0e\u54c1\u724c\u76f8\u5173\u7684\u6545\u4e8b\u3001\u8bc4\u8bba\u6216\u5185\u5bb9\u65f6\uff0c\u6240\u4f20\u9012\u7684\u771f\u5b9e\u6027\u4e0e\u53ef\u4fe1\u5ea6\u662f\u4f20\u7edf\u884c\u9500\u624b\u6cd5\u96be\u4ee5\u4f01\u53ca\u7684\u3002\u5c06\u8fd9\u4e9b\u5185\u5bb9\u7a81\u663e\u51fa\u6765\uff0c\u4e0d\u4ec5\u5c55\u73b0\u4e86\u771f\u5b9e\u7684\u54c1\u724c\u4f53\u9a8c\uff0c\u4e5f\u6fc0\u52b1\u66f4\u591a\u6d88\u8d39\u8005\u5206\u4eab\u4ed6\u4eec\u7684\u7ecf\u5386\uff0c\u5f62\u6210\u4e00\u80a1\u6301\u7eed\u6269\u6563\u7684\u4e92\u52a8\u4e0e\u54c1\u724c\u5fe0\u8bda\u6548\u5e94\u3002<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\"><strong>\u6848\u4f8b<\/strong>\u661f\u5df4\u514b <em><strong><a href=\"https:\/\/stories.starbucks.com\/red-cup-day\/\" target=\"_blank\" rel=\"noreferrer noopener\">#RedCupContest<\/a><\/strong><\/em> \u661f\u5df4\u514b\u662f\u4e00\u4e2a\u7ecf\u5178\u6848\u4f8b\uff0c\u5c55\u73b0\u4e86\u5982\u4f55\u901a\u8fc7\u7528\u6237\u751f\u6210\u5185\u5bb9\u653e\u5927\u6d88\u8d39\u8005\u7684\u58f0\u97f3\u3002\u6bcf\u9022\u8282\u65e5\u5b63\uff0c\u661f\u5df4\u514b\u90fd\u4f1a\u9080\u8bf7\u987e\u5ba2\u88c5\u9970\u4ed6\u4eec\u7684\u7ea2\u8272\u8282\u65e5\u676f\uff0c\u5e76\u901a\u8fc7\u7279\u5b9a\u8bdd\u9898\u6807\u7b7e\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u5206\u4eab\u4ed6\u4eec\u7684\u521b\u610f\u4f5c\u54c1\u3002\u8be5\u6d3b\u52a8\u6bcf\u5e74\u5438\u5f15\u6210\u5343\u4e0a\u4e07\u7684\u6295\u7a3f\uff0c\u6bcf\u4e00\u4ef6\u4f5c\u54c1\u90fd\u5c55\u793a\u4e86\u661f\u5df4\u514b\u987e\u5ba2\u7684\u521b\u610f\u4e0e\u70ed\u60c5\u3002\u8fd9\u9879\u7b56\u7565\u4e0d\u4ec5\u4e3a\u661f\u5df4\u514b\u63d0\u4f9b\u4e86\u5927\u91cf\u771f\u5b9e\u7684\u7528\u6237\u5185\u5bb9\u53ef\u7528\u4e8e\u518d\u5206\u4eab\uff0c\u540c\u65f6\u4e5f\u5728\u53c2\u4e0e\u8005\u4e4b\u95f4\u8425\u9020\u4e86\u4e00\u79cd\u793e\u7fa4\u5f52\u5c5e\u611f\u3002\u987e\u5ba2\u4eec\u8e0a\u8dc3\u5c55\u793a\u81ea\u5df1\u7684\u8bbe\u8ba1\uff0c\u4e0e\u5176\u4ed6\u4f5c\u54c1\u4e92\u52a8\uff0c\u4ece\u800c\u8fdb\u4e00\u6b65\u52a0\u6df1\u4e86\u4e0e\u661f\u5df4\u514b\u54c1\u724c\u4e4b\u95f4\u7684\u8fde\u7ed3\u3002\u8fd9\u9879\u4e3e\u63aa\u751f\u52a8\u8be0\u91ca\u4e86\u5982\u4f55\u900f\u8fc7\u7528\u6237\u5185\u5bb9\uff0c\u5c06\u666e\u901a\u6d88\u8d39\u8005\u8f6c\u5316\u4e3a\u79ef\u6781\u7684\u54c1\u724c\u4ee3\u8a00\u4eba, <strong><a href=\"https:\/\/alistemarketing.com\/blog\/starbucks-cup-marketing-controversy\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u8fdb\u4e00\u6b65\u63d0\u5347\u54c1\u724c\u4e92\u52a8\u4e0e\u5fe0\u8bda\u5ea6<\/a><\/strong> \u5728\u5927\u89c4\u6a21\u5c42\u9762\u4e0a\u3002<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u901a\u8fc7\u8fd9\u7c7b\u4e3e\u63aa\uff0c\u54c1\u724c\u80fd\u591f\u8d85\u8d8a\u4f20\u7edf\u7684\u4e70\u5356\u5173\u7cfb\uff0c\u6253\u9020\u4e00\u4e2a\u5145\u6ee1\u6d3b\u529b\u7684\u793e\u7fa4\uff0c\u8ba9\u7c89\u4e1d\u4eec\u611f\u53d7\u5230\u88ab\u91cd\u89c6\u4e0e\u503e\u542c\uff0c\u4ece\u800c\u66f4\u79ef\u6781\u5730\u53c2\u4e0e\u5176\u4e2d\u3002<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:20px\"><strong>\u5173\u952e\u6307\u6807\u89e3\u6790<\/strong><\/h2>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">\u8861\u91cf\u54c1\u724c\u8fde\u7ed3\u7684\u6210\u529f\uff0c\u4e0d\u80fd\u4ec5\u505c\u7559\u5728\u70b9\u8d5e\u4e0e\u5206\u4eab\u6570\u91cf\u4e0a\uff0c\u66f4\u8981\u6df1\u5165\u4e86\u89e3\u4f60\u7684\u7b56\u7565\u5982\u4f55\u771f\u6b63\u5f71\u54cd\u5ba2\u6237\u7684\u4fe1\u4efb\u4e0e\u5fe0\u8bda\u5ea6\u3002\u6570\u7801\u8425\u9500\u4e0e\u5185\u5bb9\u8425\u9500\u4e2d\u7684\u5173\u952e\u7ee9\u6548\u6307\u6807\uff0c\u53ef\u7528\u6765\u8bc4\u4f30\u4e92\u52a8\u6c34\u5e73\u3001\u54c1\u724c\u60c5\u7eea\uff0c\u4ee5\u53ca\u5185\u5bb9\u5728\u5efa\u7acb\u5f3a\u5927\u54c1\u724c\u8fde\u7ed3\u65b9\u9762\u7684\u6210\u6548\u3002<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:20px\"><strong>\u5e38\u89c1\u95ee\u7b54\uff1a\u6df1\u5316\u4f60\u5bf9\u54c1\u724c\u8fde\u7ed3\u7684\u7406\u89e3<\/strong><\/h2>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:15px\"><strong>\u5982\u4f55\u52a0\u5f3a\u54c1\u724c\u8fde\u7ed3\uff1f<\/strong> \u771f\u5b9e\u7684\u6545\u4e8b\u53d9\u8ff0\u3001\u79ef\u6781\u503e\u542c\uff0c\u4ee5\u53ca\u6301\u7eed\u4e14\u6709\u610f\u4e49\u7684\u4e92\u52a8\u662f\u5173\u952e\u6240\u5728\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:15px\"><strong>\u662f\u4ec0\u4e48\u4fc3\u6210\u5f3a\u5927\u7684\u54c1\u724c\u8fde\u7ed3\uff1f<\/strong> \u60c5\u611f\u5316\u54c1\u724c\u7b56\u7565\u3001\u771f\u8bda\u7684\u4e92\u52a8\uff0c\u4ee5\u53ca\u6e05\u6670\u5c55\u73b0\u54c1\u724c\u4ef7\u503c\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:15px\"><strong>\u4e3a\u4f55\u54c1\u724c\u8fde\u7ed3\u5728\u6570\u7801\u8425\u9500\u4e2d\u5982\u6b64\u91cd\u8981<\/strong> \u5b83\u80fd\u8ba9\u4f01\u4e1a\u8131\u9896\u800c\u51fa\uff0c\u8fdb\u800c\u63a8\u52a8\u5ba2\u6237\u7684\u4fe1\u4efb\u4e0e\u5fe0\u8bda\u5ea6\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:15px\"><strong>\u793e\u4ea4\u5a92\u4f53\u5982\u4f55\u63d0\u5347\u54c1\u724c\u8fde\u7ed3\uff1f<\/strong> \u5b83\u4fc3\u8fdb\u76f4\u63a5\u7684\u53cc\u5411\u6c9f\u901a\uff0c\u4f7f\u4f60\u7684\u54c1\u724c\u66f4\u5177\u4eb2\u548c\u529b\u4e0e\u4eba\u60c5\u5473\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li style=\"font-size:15px\"><strong>\u6709\u54ea\u4e9b\u7b56\u7565\u80fd\u5728\u7ebf\u4e0a\u63d0\u5347\u54c1\u724c\u8fde\u7ed3\uff1f<\/strong> \u5206\u4eab\u8d34\u8fd1\u4eba\u5fc3\u7684\u5185\u5bb9\u3001\u5b9a\u671f\u4e92\u52a8\uff0c\u5e76\u5c55\u793a\u7528\u6237\u751f\u6210\u7684\u5185\u5bb9\u3002<\/li>\n<\/ul>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"font-size:20px\"><strong>\u4ee5 Stooper \u79d1\u6280\u9769\u65b0\u54c1\u724c\u8fde\u7ed3<\/strong><\/h2>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"font-size:15px\">Stooper 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